Building sport industry ‘imperative’

SOUTH African-born Professor Cora Louw of the University of Johannesburg (UJ) says investment and funding in sport is key as it impacts the global economy, as well as elite and grassroots sport. Louw was speaking at the first-ever Sports Expo in Windhoek and looked at the different sport sectors such as public, private and civic, adding that funding and investment were important for the corporate (for-profit) sector, government sector, the competitive sport sector and various stakeholder configurations,  including grassroots sport.